Trulia promotional video

Here's a promo video for Trulia, the california based search engine; featuring CEO and co-founder Pete Flint claiming Trulia is "the future of real estate search".
The video also features (alleged) prospective home-buyers and one agent proclaiming his conviction that T has "no interest in becoming a financial intermediary". Flint states that his business model is "pure advertising" and that they are a "media company"